Advantage Solutions is a provider of outsourced solutions to consumer goods companies and retailers. Co. provides essential, business services like headquarter sales, retail merchandising, in-store sampling, digital commerce and shopper marketing. Co. has two reportable segments: sales, which provides headquarter sales representation services to consumer goods manufacturers, for whom it prepares and presents to retailers a business case to increase distribution of manufacturers' products and support how they are displayed, priced and promoted; and marketing, which helps brands and retailers reach consumers through two main categories within the marketing segment. We show 8 historical shares outstanding datapoints in our ADV shares outstanding history coverage, used to compute ADV market cap on those dates.
Understanding the changing numbers of shares outstanding, the changing
share price, and the resulting changing ADV market cap history over the course of time is important for investors
interested in comparing ADV's market cap history versus its peers.
Many "beginner" or "novice" investors will look at one stock trading at a price of $10 per share and another trading at
a price of $20 per share and think the latter company is worth twice as much. Of course, that is a completely meaningless comparison without also knowing how many shares outstanding there are for each of the two companies,
and then calculating their respective market caps. Comparing the share price of ADV versus a peer is one thing; comparing
ADV market cap versus a peer is a completely different story.
Furthermore, via fluctuation both in per-share price and in the number of shares outstanding (via issuance of new shares over time, the repurchase of existing shares),
the market cap for a company like ADV can fluctuate over the course of history.
With this page we aim to empower investors researching ADV by allowing them to research the ADV market cap history. |
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Video: The Importance of Market Cap
