Digital Turbine, through its subsidiaries, Co. is an independent mobile growth platform that improves the landscape for advertisers, publishers, carriers, and device original equipment manufacturers. Co.'s segments are: On Device Media, which generates sales from products and services that improves the discovery and delivery of mobile apps and content media for device end-users; In App Media – AdColony, which provides a platform that allows mobile app publishers and developers to monetize their monthly active users via display, native, and video advertising; and In App Media – Fyber, which consists of products and services to enable agencies, brands, and app developers. We show 45 historical shares outstanding datapoints in our APPS shares outstanding history coverage, used to compute APPS market cap on those dates.
Understanding the changing numbers of shares outstanding, the changing
share price, and the resulting changing APPS market cap history over the course of time is important for investors
interested in comparing APPS's market cap history versus its peers.
Many "beginner" or "novice" investors will look at one stock trading at a price of $10 per share and another trading at
a price of $20 per share and think the latter company is worth twice as much. Of course, that is a completely meaningless comparison without also knowing how many shares outstanding there are for each of the two companies,
and then calculating their respective market caps. Comparing the share price of APPS versus a peer is one thing; comparing
APPS market cap versus a peer is a completely different story.
Furthermore, via fluctuation both in per-share price and in the number of shares outstanding (via issuance of new shares over time, the repurchase of existing shares),
the market cap for a company like APPS can fluctuate over the course of history.
With this page we aim to empower investors researching APPS by allowing them to research the APPS market cap history. |
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Video: The Importance of Market Cap
