Booking Holdings provides travel and restaurant online reservation and related services. Co.'s services include: Booking.com and Rentalcars.com, in which Booking.com provides booking online accommodation reservations, based on room nights booked, and Rentalcars.com provides online rental car reservation services; Priceline, which provides consumers hotel, flight, and rental car reservation services, as well as vacation packages and cruises; Agoda, which is an online accommodation reservation service; KAYAK, which provides online meta-search services; and OpenTable, which provides online restaurant reservation services to consumers and reservation management services to restaurants. We show 57 historical shares outstanding datapoints in our BKNG shares outstanding history coverage, used to compute BKNG market cap on those dates.
Understanding the changing numbers of shares outstanding, the changing
share price, and the resulting changing Booking Holdings market cap history over the course of time is important for investors
interested in comparing Booking Holdings's market cap history versus its peers.
Many "beginner" or "novice" investors will look at one stock trading at a price of $10 per share and another trading at
a price of $20 per share and think the latter company is worth twice as much. Of course, that is a completely meaningless comparison without also knowing how many shares outstanding there are for each of the two companies,
and then calculating their respective market caps. Comparing the share price of Booking Holdings versus a peer is one thing; comparing
Booking Holdings market cap versus a peer is a completely different story.
Furthermore, via fluctuation both in per-share price and in the number of shares outstanding (via issuance of new shares over time, the repurchase of existing shares),
the market cap for a company like Booking Holdings can fluctuate over the course of history.
With this page we aim to empower investors researching Booking Holdings by allowing them to research the Booking Holdings market cap history. |
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Video: The Importance of Market Cap
