Krispy Kreme, Inc. and its subsidiaries operate through an omni-channel business model to provide doughnut experiences and produce doughnuts for Doughnut Shops, Delivered Fresh Daily (DFD) outlets, and Ecommerce and delivery channels, expanding consumer access to the Krispy Kreme brand. Co. operates through three segments: U.S., International, and Market Development. The U.S. segment includes all its Co.-owned operations in the U.S., including its Krispy Kreme-branded shops, DFD, and the recently exited Branded Sweet Treats business. The International segment includes all its Krispy Kreme Co.-owned operations in the U.K., Ireland, Australia, New Zealand, and Mexico. We show 18 historical shares outstanding datapoints in our DNUT shares outstanding history coverage, used to compute DNUT market cap on those dates.
Understanding the changing numbers of shares outstanding, the changing
share price, and the resulting changing DNUT market cap history over the course of time is important for investors
interested in comparing DNUT's market cap history versus its peers.
Many "beginner" or "novice" investors will look at one stock trading at a price of $10 per share and another trading at
a price of $20 per share and think the latter company is worth twice as much. Of course, that is a completely meaningless comparison without also knowing how many shares outstanding there are for each of the two companies,
and then calculating their respective market caps. Comparing the share price of DNUT versus a peer is one thing; comparing
DNUT market cap versus a peer is a completely different story.
Furthermore, via fluctuation both in per-share price and in the number of shares outstanding (via issuance of new shares over time, the repurchase of existing shares),
the market cap for a company like DNUT can fluctuate over the course of history.
With this page we aim to empower investors researching DNUT by allowing them to research the DNUT market cap history. |
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Video: The Importance of Market Cap
