Dr Pepper Snapple Group is a brand owner, manufacturer and distributor of non-alcoholic beverages in the U.S., Canada and Mexico with a portfolio of flavored (non-cola) carbonated soft drinks (CSDs) and non-carbonated beverages (NCBs), including ready-to-drink teas, juices, juice drinks, water and mixers. In the CSD market, Co.'s primary brands are Dr Pepper, Canada Dry, 7UP, Crush, A&W, Sunkist soda, Schweppes and Squirt. In the NCB market segment in the U.S., Co. participates primarily in the ready-to-drink tea, juice, juice drinks and mixer categories. Co.'s segments are: Beverage Concentrates, Packaged Beverages and Latin America Beverages. We show 37 historical shares outstanding datapoints in our DPS shares outstanding history coverage, used to compute DPS market cap on those dates.
Understanding the changing numbers of shares outstanding, the changing
share price, and the resulting changing DPS market cap history over the course of time is important for investors
interested in comparing DPS's market cap history versus its peers.
Many "beginner" or "novice" investors will look at one stock trading at a price of $10 per share and another trading at
a price of $20 per share and think the latter company is worth twice as much. Of course, that is a completely meaningless comparison without also knowing how many shares outstanding there are for each of the two companies,
and then calculating their respective market caps. Comparing the share price of DPS versus a peer is one thing; comparing
DPS market cap versus a peer is a completely different story.
Furthermore, via fluctuation both in per-share price and in the number of shares outstanding (via issuance of new shares over time, the repurchase of existing shares),
the market cap for a company like DPS can fluctuate over the course of history.
With this page we aim to empower investors researching DPS by allowing them to research the DPS market cap history. |
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Video: The Importance of Market Cap
