Gannett is a digitally-focused media and marketing solutions company. Co.'s segments include: Publishing, which includes advertising and marketing services to local, classified, and national advertising across multiple platforms, including print, online, mobile, and tablet as well as publications, and circulation sales including home delivery, digital distribution and single copy sales of its publications; and Digital Marketing Solutions, which includes advertising and marketing services, including search advertising, display advertising, search optimization, social media, website development, web presence products, customer relationship management, and software-as-a-service solutions. We show 36 historical shares outstanding datapoints in our GCI shares outstanding history coverage, used to compute GCI market cap on those dates.
Understanding the changing numbers of shares outstanding, the changing
share price, and the resulting changing GCI market cap history over the course of time is important for investors
interested in comparing GCI's market cap history versus its peers.
Many "beginner" or "novice" investors will look at one stock trading at a price of $10 per share and another trading at
a price of $20 per share and think the latter company is worth twice as much. Of course, that is a completely meaningless comparison without also knowing how many shares outstanding there are for each of the two companies,
and then calculating their respective market caps. Comparing the share price of GCI versus a peer is one thing; comparing
GCI market cap versus a peer is a completely different story.
Furthermore, via fluctuation both in per-share price and in the number of shares outstanding (via issuance of new shares over time, the repurchase of existing shares),
the market cap for a company like GCI can fluctuate over the course of history.
With this page we aim to empower investors researching GCI by allowing them to research the GCI market cap history. |
Free GCI Email Alerts:
Video: The Importance of Market Cap
