PROS Holdings is a holding company. Through its subsidiaries, Co. provides solutions that optimize shopping and selling experiences. Co.'s solutions use artificial intelligence (AI), self-learning and automation supporting both business-to-business and business-to-consumer companies. Co.'s cloud-based software solutions, built on the PROS Platform, provide companies with AI-based predictive and prescriptive guidance on key business decisions that drive growth and profitability. Co. focuses primarily on configure price quote, pricing optimization and management, airline revenue optimization, airline distribution and retail, and digital offer marketing software. We show 57 historical shares outstanding datapoints in our PRO shares outstanding history coverage, used to compute PRO market cap on those dates.
Understanding the changing numbers of shares outstanding, the changing
share price, and the resulting changing PRO market cap history over the course of time is important for investors
interested in comparing PRO's market cap history versus its peers.
Many "beginner" or "novice" investors will look at one stock trading at a price of $10 per share and another trading at
a price of $20 per share and think the latter company is worth twice as much. Of course, that is a completely meaningless comparison without also knowing how many shares outstanding there are for each of the two companies,
and then calculating their respective market caps. Comparing the share price of PRO versus a peer is one thing; comparing
PRO market cap versus a peer is a completely different story.
Furthermore, via fluctuation both in per-share price and in the number of shares outstanding (via issuance of new shares over time, the repurchase of existing shares),
the market cap for a company like PRO can fluctuate over the course of history.
With this page we aim to empower investors researching PRO by allowing them to research the PRO market cap history. |
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Video: The Importance of Market Cap
