Under Armour is engaged in the development, marketing and distribution of apparel, footwear and accessories for men, women and youth. Co. provides HEATGEAR®, which is designed to be worn in warm to hot temperatures under equipment or as a single layer; and COLDGEAR®, which is designed to wick moisture from the body while circulating body heat from hot spots to help maintain core body temperature. Co.'s footwear products include running, basketball, cleated sports, slides, training, and outdoor. Co. provides digital fitness subscriptions, along with digital advertising through its MapMyFitness, MyFitnessPal and Endomondo applications. We show 18 historical shares outstanding datapoints in our UA shares outstanding history coverage, used to compute UA market cap on those dates.
Understanding the changing numbers of shares outstanding, the changing
share price, and the resulting changing UA market cap history over the course of time is important for investors
interested in comparing UA's market cap history versus its peers.
Many "beginner" or "novice" investors will look at one stock trading at a price of $10 per share and another trading at
a price of $20 per share and think the latter company is worth twice as much. Of course, that is a completely meaningless comparison without also knowing how many shares outstanding there are for each of the two companies,
and then calculating their respective market caps. Comparing the share price of UA versus a peer is one thing; comparing
UA market cap versus a peer is a completely different story.
Furthermore, via fluctuation both in per-share price and in the number of shares outstanding (via issuance of new shares over time, the repurchase of existing shares),
the market cap for a company like UA can fluctuate over the course of history.
With this page we aim to empower investors researching UA by allowing them to research the UA market cap history. |
Video: The Importance of Market Cap
