Ziff Davis is holding company. Through its subsidiaries, Co. provides internet information and services. Digital Media business engages in the technology, shopping, entertainment, and health and wellness markets, providing content, tools and services to consumers and businesses. Co.'s Digital Media business operates web properties and apps which includes IGN, RetailMeNot, Mashable, and PCMag, among others. Co.'s Cybersecurity and Martech business provides cloud-based subscription services to consumers and businesses. Co.'s Cybersecurity and Martech services represent a model for delivering and consuming, real time business technology services, resources and solutions over the internet. We show 10 historical shares outstanding datapoints in our ZD shares outstanding history coverage, used to compute ZD market cap on those dates.
Understanding the changing numbers of shares outstanding, the changing
share price, and the resulting changing ZD market cap history over the course of time is important for investors
interested in comparing ZD's market cap history versus its peers.
Many "beginner" or "novice" investors will look at one stock trading at a price of $10 per share and another trading at
a price of $20 per share and think the latter company is worth twice as much. Of course, that is a completely meaningless comparison without also knowing how many shares outstanding there are for each of the two companies,
and then calculating their respective market caps. Comparing the share price of ZD versus a peer is one thing; comparing
ZD market cap versus a peer is a completely different story.
Furthermore, via fluctuation both in per-share price and in the number of shares outstanding (via issuance of new shares over time, the repurchase of existing shares),
the market cap for a company like ZD can fluctuate over the course of history.
With this page we aim to empower investors researching ZD by allowing them to research the ZD market cap history. |
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Video: The Importance of Market Cap
