| Zeta Global Holdings is a holding company. Through its subsidiaries, Co. operates an omnichannel data-driven cloud platform that provides enterprises with consumer intelligence and marketing automation software in the United States and internationally. Co.'s Zeta Marketing Platform analyzes billions of structured and unstructured data points to predict consumer intent by leveraging sophisticated machine learning algorithms and the industry's opted-in data set for omnichannel marketing; and Consumer Data Platform ingests, analyzes, and distills disparate data points to generate a single view of a consumer, encompassing identity, profile characteristics, behaviors, and purchase intent. We show 3 historical shares outstanding datapoints in our ZETA shares outstanding history coverage, used to compute ZETA market cap on those dates.|
Understanding the changing numbers of shares outstanding, the changing
share price, and the resulting changing ZETA market cap history over the course of time is important for investors
interested in comparing ZETA's market cap history versus its peers.
Many "beginner" or "novice" investors will look at one stock trading at a price of $10 per share and another trading at
a price of $20 per share and think the latter company is worth twice as much. Of course, that is a completely meaningless comparison without also knowing how many shares outstanding there are for each of the two companies,
and then calculating their respective market caps. Comparing the share price of ZETA versus a peer is one thing; comparing
ZETA market cap versus a peer is a completely different story.
Furthermore, via fluctuation both in per-share price and in the number of shares outstanding (via issuance of new shares over time, the repurchase of existing shares),
the market cap for a company like ZETA can fluctuate over the course of history.
With this page we aim to empower investors researching ZETA by allowing them to research the ZETA market cap history.